No. 000046
DESIGNER
Grace
Reedy
ABOUT
Grace Reedy is a graphic designer and proud gopher graduate, SKI-U-MAH! Grace loves anything related to graphic design but she has specific interests in branding and sports. Throughout her academic journey, Grace has honed her skills and cultivated a deep appreciation for the power of visual communication. From crafting logos to designing brand identities, she loves bringing ideas to life through design.
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THESIS EXHIBITION
Moodie
ABSTRACT
Grace’s exhibition is a brand identity project, centering on the impact of color in packaging design. At the heart of her creation is "Moodie," a herbal tea brand crafted to offer diverse benefits, such as relaxation, upliftment, or energizing. Every color on packaging is deliberately chosen, drawing from the knowledge of color psychology. This thoughtful selection aims to evoke a connection between consumers and their desired mood. Through "Moodie," Grace not only demonstrates her design skills but also her deep understanding of how visual elements can influence human perception and behavior.
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POST COLLEGE PLANS
MARKETING
DEPARTURE
Grace’s plans after college are working at her favorite job over the summer, beverage cart at Majestic Oaks Golf Course, while looking into places to move. Grace plans on pursuing a career in design or marketing. She is excited to make the transition into the next phase of life.
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